Red Sneakers for Oakley Digital Media Program

The RSFO Digital Media Program utilizes online reach through social media platforms and the RSFO website to provide life saving resources to millions of people worldwide. With a combined following of more than 36,000 across our social media platforms, Oakley's legacy is truly saving lives.

During Food Allergy Awareness Month and International Red Sneakers Day 2022, RSFO's Digital Media Program reached 9 million people worldwide with life saving resources and information.

Ways to Take Action

Post on Social Media

Share your red sneakers photos on social media and spread food allergy awareness in your caption. Use these hashtags: #livlikeoaks #redsneakersforoakley #foodallergyawareness

For any food allergy parent, getting that dreaded call from school that your child is having an allergic reaction can be nothing short of terrifying.

While managing an allergic reaction when your child is at school can be challenging, keeping calm a

Holidays are a time for joy, family, and, of course, food. But for those managing food allergies, navigating holiday meals can be a challenge.

Whether you are hosting a Christmas dinner for your family and friends or visiting one, make sure you are

The holidays get everyone excited, be it children or adults. The prospect of gifts under the tree, parties and celebrations with family and friends, and the opportunity to enjoy a holiday feast!

But this same feast can become a challenge for people

Are you traveling for the holidays? Take a quick look at the list below of the 7 essentials you absolutely must pack before you jet off.

Preparation is key, especially when you're flying with food allergies! So whether you're heading to snowy mounta

This photo melted us ❤️ That beautiful girl in the photo frame is Denise Saldate, who tragically died from anaphylaxis to a milk protein in her toothpaste in 2019 when she was 11 years old.

Denise’s mom told us that her daughters surprised her

ARS Pharmaceuticals announced the upcoming launch of its neffyinSchools Program in January 2025. The initiative will provide eligible U.S. public and private K-12 schools with two cartons (four single-use doses) of neffy® (epinephrine nasal spray

We all know how dangerous anaphylaxis can be. But unfortunately, there is also a lot of misinformation surrounding it.

Misunderstanding these crucial facts could waste precious time, increase risk, and even lead to fatal outcomes. To help you and yo

This Giving Tuesday, please help us save lives. ❤️ At Red Sneakers for Oakley, we’re on a mission to spread awareness and protect those with food allergies.

Your donation fuels life-saving education, advocacy, and community programs. Together,

Donate Here!

All donations are used to raise awareness about the dangers of food allergies through the creation of educational programs, community outreach and advocacy.

Donate to the Cause

Buy Red Sneakers for Oakley

Red sneakers are the sign for food allergy awareness. If you don’t have a pair, buy some and wear them to your next social function. Let the world know you support #redsneakersforoakley!